Account Scores have a wide range of uses, including their integration with workflows. You can accomplish this integration in a few ways:
1) Salesforce Sync - important for all 3: leads, contacts, and accounts
- Setup with Salesforce.
- Automatically update underlying “Account Data” onto all 3 types of objects in the workflow - anytime an event triggers a score update.
Then, your workflow rules & automated triggers can depend upon this account score - to then push accounts into your email cadence or ad buying tools.
You can use our APIs to put DataFox Account Data (including scores) into any workflow you want. Contact us for more details on this.
3) Spreadsheet Exports
Export your account scores via spreadsheet and then import them into any of your other systems.
If you have additional questions, please reach out to us at firstname.lastname@example.org.